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The Psychology of aLtErNaTiNg cAsE Text

By Meme Historian2025-11-23

The Mocking SpongeBob Effect


Originally popularized by the "Mocking SpongeBob" meme in 2017, alternating case text (often called "SpongeCase") indicates a mocking tone.


Visual Tone of Voice


In a text-based medium, we lack vocal inflection. Alternating case serves as a visual cue for sarcasm.


"iT's nOt tHaT dEeP" - The Internet

Our generator supports this mode specifically because the Brat aesthetic also overlaps with internet irony culture.